Skip to main content

Our Story

It all started with an eBike and a dream.

Family Owned & Customer First

In the summer of 2020, Nate, Amy and crew were in the mountains of Tennessee. Conversations on that trip led to the realization that not only did opening an electric bike shop seem like the right thing to do, it was time to dive in and do it. Electric cargo bikes changed the way the Nordstrom's could get around town and explore with young kids. It was time to share this joy and exercise with the world. That very night, plans began to take shape.

We're thrilled to share our favorite electric and non-electric bikes with you and your family in Rochester, Minnesota, Iowa, Wisconsin, and beyond. We love this business because of the smiles and life changes we see every day.

We believe that bikes offer a simple solution for many of our community needs. Bikes are great for your personal health and the environment. Bikes can help you save money on transportation, and bikes can provide you with endless miles of fun with your family and friends.

We proudly serve all types of cyclists, including new and veteran riders, road and mountain aficionados, and recreation and transportation cyclists. Whether you prefer to shop on our website or to come visit us, we’re here to help you with all of your cycling needs. Learn more about what makes us unique, and visit us today to meet our friendly staff and experience our incredible product selection.

Welcome to the New Spin family

From professional bike repair to top cycling products and practical advice, we've got you covered.

Quality Products

We sell products from the best bicycle brands in the world and frequently test what we sell to ensure you're getting the very best. We also love answering questions and helping you find the right products and accessories for your goals.

Friendly Staff

We aren't your average bike shop. We carry many unique products and our staff is delighted to serve riders of all skill levels. We listen to your needs and work hard to help you find precisely the right products for you.

Family Owned

The Nordstrom family started New Spin because of the way ebikes changed their world. For the first time, biking together as a family on long rides was a blast, even up hills and into the wind. You'll find Nate and Amy exploring all around town and across the country.

Browse Our Selection

Find your dream bike today and visit us for a test ride. We'll ensure that you're on the right bike to meet your needs and the right frame size for a comfortable, safe cycling experience.